Today, we’re excited to share a milestone in our journey—our latest discovery by Curious, which marks an important moment for us. You can read more about Curious and their vision for the future of Buildfire here (link).
As we begin this exciting new chapter for Buildfire, we are energized by the endless possibilities our platform brings. Our commitment to innovation and user experience will continue to drive us as we evolve in line with the needs of our community. Along with this change, we are unveiling a renewed brand that embodies our vision and the endless possibilities of creating mobile applications.
Logo
The foundation of our logo is centered on how all apps on Buildfire are developed – using different elements to come together to create a cohesive and valuable mobile app for our users and theirs. To develop it we used a physical formula that includes building blocks, fire, and the “B” of Buildfire. The geometric look of our logo allows us to incorporate movement and camouflage in a variety of ways that echo the dynamics of Buildfire.
Color palette
Our color scheme is muted and monochromatic. We do this on purpose, letting the work of our clients’ mobile apps and templates shine. We focus on adding warm tones to our palette, making it as welcoming as possible to entice any user regardless of their skill level to use Buildfire and find it accessible. Any areas of emphasis are usually highlighted using our electric blue, a nod to our previous product.
The face of writing
Inter is a dynamic font family carefully designed and built for screens. It is one of the most popular types of writing in the world with applications ranging from computer interaction, advertising and airports, to NASA instruments and medical devices. We use Inter for many reasons. Despite its suitability for screens, Inter is our subtle way of expressing the communication we support. Buildfire’s mobile apps and the people behind them are all woven together.
Our Value Propositions
We recognize the importance of clarity and purpose in everything we do. Our new value propositions serve as the foundation for how we design our platform and engage with you.
It makes sense
We know what you want before you do. Your time is valuable and for that reason our user experience is designed to guide the construction experience so you can go straight to enjoying the finished product. We focus on having a simple taxonomy in the creation of the app and ensure that every part of the experience is consistent with that.
It is accessible
We believe that art should be accessible to everyone. Buildfire is designed to ensure that anyone, regardless of skill level, can bring their ideas to life. With intuitive tools and straightforward navigation, we remove barriers, making mobile app creation an engaging experience. We ensure that every aspect of our service empowers you to create with confidence and effort.
Community oriented
We understand that collaboration fuels creativity. Buildfire fosters a healthy community of builders helping builders. We are dedicated to creating a space where users can share insights, seek feedback, and inspire each other in their app building journey. Buildfire is focused on helping you feel connected to other creators and the platform itself every step of the way.
The journey does not end here. As we adapt to the ever-changing landscape of mobile app development, we’ll be right there with you—listening, learning, and growing together. We can’t wait to see what you create next, and we’re excited to support you every step of the way.
The future is bright for Buildfire, and we’re ready to build it together.
See you there,
The Buildfire Team
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